Ah, magazine ads. Remember those?
Role: Copywriter
Client: Toyota
Agency: Saatchi & Saatchi LA
Creative
A few favorites from my Saatchi days — when Newsweek, Spin and Life were still with us. Jim Kowalski was AD on most of these. Rahsaan Jackson designed the racing poster. And Vince Ku and I came up with the idea of passing out water bottles shaped as IV bags at the Dew Tour.